Our long expertice with different color profiles and printing methods ensures that we know how to make the designed colors look excellent
It is not enough that the brand color is roughly correct, as it should always be repeated in the same way. We have years of experience with color profiles and how they behave in different material formats. We also know how inks behave on different materials and we ensure the quality of the printing process by working closely with printing houses across Europe.
Unilever’s Ingman ice cream brand created a new product variant that was cobranded with Hartwall Jaffa
We designed co-branded packaging design for the Ingman Hartwall Jaffa product family, in which the presentation of both brands played a significant role. The end result had to be harmonious and loyal to the original brand colors. With our knowledge of color management and printing methods, we ensured that the visuals printed on different packaging materials looked excellent and the colors were reproduced as desired. We used color proofs to check the functionality of the designed colours and their repetition, and final quality was also ensured through print control.