Tehy’s communication style for their members and student members had a shared visual identity and their message content was structured in a similar way. Tehy’s student members wished that their communication style would have a new and attention-grabbing approach, to which they could relate more.
What we did:
In addition to crystallizing the communication content and style, a significant part of the work was redesigning the visual look, which would better appeal to Tehy’s student members. A design competition was held for the reform of the visual look, in which students were allowed to vote for the color world and illustrations they wanted. Our team finalized the winner images for publication, after which they were implemented with renewed content in all organizational materials.
The renewed look was enthusiastically received by the students and the new look has received much praise for its illustration that takes into account different fields of study.
Visual communication ensures consistent visibility for your brand in all environments where different stakeholders meet with your brand. We make sure that all your communication materials are consistent and tell the same story.